When your survey results are ready, you’ll land on the key findings board. This gives you an instant overview of your data, including a summary and the most important insights.
From there, you can explore individual questions and charts in the Results view for deeper analysis, use Compass to investigate further, and build a story you can share with stakeholders.
Start with the key findings board
The key findings board is your starting point for analysing results.
It’s an automatically generated view that brings together:
an executive summary of your findings
key charts grouped into themes
clear, top-line insights
This helps you understand what’s going on in your data straight away, without needing to review every question individually.
The board updates as responses come in, so you can also use it to sense-check results before your survey is complete.
You can’t edit the board directly, but you can duplicate it to create your own version and use Compass to dig deeper.
For more detail, see our guide to the key findings board.
Key findings board vs Results view
Both views work together as part of your analysis workflow.
Key findings board
Best for: quick overview and storytelling
Includes: summary, themed charts, top insights
Use it to: understand the big picture fast
Results view
Best for: detailed analysis
Includes: all survey questions and raw charts
Use it to: explore specific questions and segments
Exploring your results in the dashboard
Head to the Results view to explore individual questions in more detail.
You can view results in a simple overview, or switch to charts to make patterns easier to spot. Within charts, you can make quick display changes such as:
Reordering answers
Merging answers into groups
Changing chart type or colours
These options help you tailor how results are shown without changing the underlying data. For more advanced chart editing, see our guide to editing charts.
Split results to compare groups
Splitting your data helps you understand how different groups responded to the same question. You can split by demographics, answers, waves or audiences using the left-hand panel.
When a split is applied, results are shown as charts by default and statistically significant differences are highlighted automatically. You can adjust the confidence level or turn significance indicators on or off if needed.
For deeper analysis, switch to crosstab view to compare results in a table format or add a stacked variable to explore more complex relationships.
Applying filters
Filters allow you to narrow results to specific groups of respondents. You can filter by demographics, answers, segments, waves or audiences.
Filters can be applied from the left-hand panel or directly by clicking on answers in the overview view. As you filter, the respondent count updates automatically. As a general guide, avoid drawing conclusions from groups smaller than around 50 respondents.
Use segments for more specific comparisons
If you wanted to analyse (split by or filter) your data based on something more granular than simple demographics, you can build your own custom segments. A segment is a combination of two or more conditions, such as demographics, answers to certain questions, waves or countries. When creating a segment, you can also use more flexible AND/OR/NOT logic. Examples of segments could be: female millennials, non-brand buyers. online shoppers, etc.
Explore further with Compass on boards
If you want to go deeper, you can ask Compass questions in natural language.
For example:
“Show awareness by age group”
“What are the key differences between men and women?”
“Create a chart for purchase intent”
Compass can generate new charts or boards based on your questions, helping you investigate without starting from scratch.
Analyse open text with Compass
Open text questions can generate large volumes of qualitative data. Attest offers AI-powered summaries and automated text analysis to help you identify themes quickly.
You can explore top keywords, merge related terms and visualise themes using word clouds before diving into individual responses.
Building boards to tell your data story
Boards allow you to bring your analysis together into a clear, shareable view. You can add charts and crosstabs directly from the results dashboard, or start with a Board and build it up as you explore.
Boards support written commentary and custom visuals, making them ideal for sharing insights with stakeholders or revisiting key findings over time.
Compass works alongside Boards to help summarise insights and refine your narrative.
Export and share results
If you need to work outside Attest, you can export results in Excel, CSV or PowerPoint format using the export options in the results dashboard.
Boards can also be shared with others in your organisation, making it easier to align on insights.
Need help getting started?
If you are unsure where to begin, Compass can guide your analysis, and the key insights feature can highlight patterns worth exploring.
You can also speak to the in-house Customer Research Team via in-platform chat for support with analysis and interpretation.